All Episodes
Displaying 1 - 20 of 156 in total
The Socialize Strategy - Social Media First Impressions
Today, I’m kicking things off in the Unsponsored By segment with a surprise fashion find (yes, pants!) from Vuori—plus a little lesson in how to actually pronounce the...
The Socialize Podcast - Camera Ready Style
Intro & Unsponsored ByHelen kicks off with her “Unsponsored By” segment, introducing Pistache, an Italian linen brand she recently discovered and loves for its breatha...
The Social Media Strategy - Social Media Spiral
This week, Helen kicks off the episode in true Muthership style—by showing up in a dental lab coat. Why? Because the Unsponsored By products of the week are all about ...
The Socialize Strategy - Editing Tips
Today's episode dives into editing basics for creators — why keeping things simple, intentional, and well-paced can make your content stronger and more engaging.Unspon...
The Social Media Strategy - Build Community
September Reset + Building CommunityHappy September! 🎉 For me, September feels like a mini New Year — a chance to reset, refresh, and get back on track.In This Episode...
The Social Media Strategy - Content Gear
Content gear that is not sponsored, but will help you level up your content game!Click here listen to the full debrief on the scam that took my pride along with 15 hou...
The Socialize Strategy - Social Media Evolution
I’ve got some fun things to share with you today, and then we’re diving into a topic I think is going to be really pressing soon: What happens if TikTok goes away?Now,...
The Socialize Strategy - Post Like a Diary
🎙️ Welcome back to The Socialize Strategy — the podcast where we talk social media, creator life, and all the behind-the-scenes bits most people don’t tell you.Before ...
The Socialize Strategy - The Vlog Evolution
The Vlog EvolutionThe “Unsponsored By” segment kicks off the episode with two daily must-haves:o Harney & Sons Hot Cinnamon Spice Tea – Helen's forever favorite (no ...
The Socialize Strategy - Why Do Trends?
🎯 Main Topic: Why You Should Do Trends (Yes, Even You)Helen breaks down the why behind occasionally participating in social media trends — even if you're hesitant:✅ Re...
The Socialize Strategy - Tips for Going Live
🔑 In This episode Helen shares tips for going live, how to deal with the nerves if it's your first time and why you should just do it anyway.And here are the 3 pieces...
The Socialize Strategy - Make Better Content Now
✨ Episode Overview:In this heartfelt and information-packed solo episode, Helen kicks things off with a meaningful story sparked by a letter and a stack of old cards—r...
The Socialize Strategy - Diversify Your Social Media
On this week’s episode, Helen covers: Favorite Tools + TikTok Future + Building What’s Next🔌 Unsponsored Favorites of the Week1. Hollyland Wireless Mic: Compact, clean...
The Socialize Strategy - Content Creation Habits
How to Build Effective Social Media HabitsIf staying consistent on social media feels overwhelming, you’re not alone. Between the pressure to post, the temptation to s...
The Socialize Strategy - On Set Production Life
Today we're talking about real life tv commercial production and how it relates to social media content creators. Helen covered the stages and crew roles on a shoot, ...
The Socialize Strategy - Camera Angles Deep Dive
If you’ve ever wondered why your videos feel flat—even if your content is great—it might be the angles. The right camera angle does more than just capture a scene, it ...
The Socialize Strategy - On Camera Confidence
In today's episode, we share how to become your most authentic self on camera. Helen went well beyond the newsletter outline below and covered bonus tips about how to ...
The Socialize Strategy - Inside the Ads
Today we’re diving into the world of social media ads—how they hit us, how they're crafted, and why they’re more familiar than you think. After decades working behind ...
The Socialize Strategy - Camera Settings + More
In this episode, I’m sharing a wild personal update (spoiler: it involves 15 stitches and a middle-of-the-night fall), followed by two unsponsored product reviews—one ...
The Socialize Strategy - Low View Problems
In today's on-the-road episode of The Socialize Strategy, Helen records from a hotel room in Las Vegas—mic in suitcase, content in motion. She kicks things off with he...